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Use case · Real Estate

An AI social team for real estate — you keep the final say.

Research, hooks, scripts, edits and replies drafted in your voice by seven agents. This week's signal: Your walkthrough reels held attention longer than your listing photos this month.

An agent filming a home walkthrough

The signal

Your walkthrough reels held attention longer than your listing photos this month.

The research, competitor and audience agents read your performance, the accounts you track and what people ask in your DMs — then surface what deserves your attention, with a recommended next move and the evidence behind it.

app.oryxia.ai
Oryxia inbox: an AI-drafted reply waiting for approval
Demo workspace · fictional data

Drafted in your voice

Every reply and caption, written like you would write it.

Not from a blank prompt — from your personal brain, your hook library and your own performance. You edit anything before it goes out.

Caption draft

Three things I check before I ever list a house

The listing photos get the click. The walkthrough is what gets the call. Here's the three-minute version of what I look for before a single photo gets taken.
Signal · Your walkthrough reels held attention longer than your listing photos this month.Draft · awaiting your approval

Your agents

Everything your agency does, tuned for real estate.

Each agent can be customized to your niche, your offers and your boundaries. None of them publishes or sends on its own.

Fit check

Who this is for — and who it isn't.

We would rather lose a sale than sell you the wrong tool. If the right-hand column sounds like you, we will say so on the call.

A good fit if…

  • Walkthrough reels and local knowledge are how you win listings
  • Buyer and seller enquiries arrive by DM at all hours
  • You want every listing caption checked before it goes public

Not the right fit if…

  • You need MLS or CRM listing sync out of the box
  • You want listing details published without checking them
  • Your main channels are portals, email or Facebook groups

What we need from you

Oryxia drafts. It still needs a few things only you have.

Setup is a working session, not a questionnaire. These are the inputs every draft is built from.

  1. 1Your Instagram and TikTok accounts, connected through the official APIs — read-only to start
  2. 2A personal brain: your voice, offers, people and the topics you will and won't touch
  3. 3Walkthrough footage — you record, the editing agents prepare the cut
  4. 4Your areas, services and booking link for viewings or valuations

Not includedListing-portal and MLS sync, lead lists, and channels beyond Instagram and TikTok. CRM connections are available on Studio/Agency on request.

FAQ · Real Estate

Questions real estate ask first.

01What stops it getting listing details wrong?

Nothing goes out without you. Every caption is a draft, written from what you provide; you check the facts and approve. If a detail is wrong, you fix it before it is public.

02Can it reply to buyer and seller enquiries?

It classifies them, drafts a reply in your voice with your viewing or valuation link, and waits for your approval. You can take any conversation over with one tap.

03What tools and accounts do I connect?

Your Instagram and TikTok accounts (two on Starter, up to four on Growth), the competitors you choose to track, and a brand knowledge base you write and edit. For video, you upload raw footage. Drafted replies can carry your existing booking, checkout or waitlist links. Drive, cloud storage or a CRM can be connected on Studio/Agency on request.

04Can I trust it to publish or reply for me?

It doesn't publish or reply for you — it drafts, and you send. Every DM reply, comment reply, and scheduled post waits for your one-tap approval. Routine-reply automation is off by default, and even when you switch it on it can only send replies you approved in advance — anything uncertain waits for you.

EvidenceThe category leader in DM automation sits at 2.1★ on Trustpilot (302 reviews), driven by stray auto-sends and a silent outage. That model is what we refused to build.

Start building your real estate social system.

Book your free Social Audit, or watch the agents work on a demo account first.