Competitor agent · Dental & Healthcare
Social media competitor analysis for dentists
The Competitor agent follows other practices in your area, explains what is working for them and why, and translates it into ideas that fit calm, reassuring and clinically careful — without copying a word.
The problem
You already check what other practices in your area post. It just doesn't turn into anything.
Competitor research usually means scrolling feeds, screenshotting a few posts and forgetting why they mattered. It feels productive and rarely changes what you post next.
What dentists need isn't a list of what others did — it's the pattern behind it (the format, the hook, the timing) and a clear call on whether it suits your practice at all.
What we tell every new patient before their first visit
No judgment about how long it's been. We'll walk through what we see, what it means, and what — if anything — needs to happen next. You decide the pace.
Signal · New-patient questions clustered around one post this week.
How it works
What the Competitors agent does, step by step.
Dentists on Instagram and TikTok. Every step ends in a draft, not an action.
- 01
Choose who to track
You pick the accounts — typically other practices in your area, plus a few you admire outside your niche.
- 02
Watch the public posts
The agent reads their public posts and engagement patterns. It never interacts with their accounts.
- 03
Explain the why
For posts that stand out, it notes the hook, format and topic, and why it likely landed.
- 04
Translate, don't copy
Useful patterns become suggestions for your own content — e.g. your version of meeting the team behind the front desk.
What you get
Drafts you can use, with the reasons attached.
Part of the Competitor research side of Oryxia, reading from the same brand memory as the other six agents.
- A tracked list of other practices in your area, with notes per account
- Weekly pattern notes: formats, hooks and topics gaining traction
- “Your version” suggestions, rewritten for your voice
- Hooks worth saving, sent to your Hook library as patterns
Inspiration in. Nothing out without you.
The Competitor agent only reads public posts and only suggests. It never comments, follows, messages or posts anything.
- 1You choose every tracked account
- 2Suggestions become briefs only when you accept them
- 3No interaction with competitor accounts, ever
A good fit if
- You keep an eye on other practices in your area already
- You want the pattern, not a screenshot folder
- You care about staying original
Not a fit if
- You want to clone a competitor's feed — the agent is designed to translate patterns, not reproduce posts.
- You expect an AI to give clinical advice in DMs — Oryxia drafts a careful reply and routes clinical questions to you.
FAQ
Fair questions.
01Will competitors know I'm tracking them?
No. The agent reads public posts only and never follows, likes, comments or messages. It's the same information you'd see by scrolling, organised for you.
02How many accounts can I track?
Enough to cover other practices in your area and a few outside inspirations; exact limits depend on your plan and are listed on the pricing page.
03Will it understand how a practice like mine talks to patients?
It starts from a 30-minute brand interview and your own past posts, aiming for calm, reassuring and clinically careful. Your do-not-say list — for dentists, usually clinical claims, anything that reads like a diagnosis in a DM, and patient images without written consent — is enforced on every draft, and you approve each one.
Related agents
See what your agents would draft first.
The free Social Audit maps your niche, competitors and hook gaps, and shows the agents working on a demo workspace.