Hook agent · Med Spa & Aesthetics
Instagram & TikTok hook generator for med spas
The Hook library saves every opening line and format that performed — yours and other clinics and injectors in your area' — and drafts new first lines from that proof, in expert, warm and honest about downtime.

The problem
Generic hooks don't sound like med spas.
Most hook generators start from an empty text box and a list of viral templates. The result reads like everyone else's feed — and your audience scrolls past it for the same reason.
A good hook for med spas is specific: it names the thing clients are actually wondering about, like what recovery after a treatment actually looks like. That specificity comes from your own history, which a blank prompt doesn't have.
What the first week after a peel actually looks like
Most people are back at work in two to three days — a little pink, a little dry, nothing that needs to be hidden. Happy to walk you through what to expect before you book.
Signal · Downtime questions came up in several DMs this week.
How it works
What the Hook library agent does, step by step.
Med Spas on Instagram and TikTok. Every step ends in a draft, not an action.
- 01
Collect what worked
The agent pulls the opening lines and first-second formats from your best-performing posts.
- 02
Add your niche
It saves the hooks other clinics and injectors in your area are getting traction with — as patterns, never to copy word for word.
- 03
Draft in your voice
New hooks are drafted for your next topics, written to sound like expert, warm and honest about downtime.
- 04
Rank and attach
Each hook shows the proven pattern it's based on. The ones you approve go straight into a script.
What you get
Drafts you can use, with the reasons attached.
Part of the Hook library & scripts side of Oryxia, reading from the same brand memory as the other six agents.
- A searchable library of your own proven openings, tagged by style and topic
- Pattern notes on what's working for other clinics and injectors in your area
- Several hook options for every planned post, each linked to its source pattern
- Hooks that learn from what you approve and what you reject
You pick the first line. Always.
Hooks are drafts. The agent offers options with reasons; you choose, rewrite or throw them all out.
- 1Pick one hook, edit it, or ask for another round
- 2Competitor patterns are shown as inspiration, never pasted in
- 3Nothing goes into a script you haven't approved
A good fit if
- You lose the most time staring at the first line
- You want hooks that sound like expert, warm and honest about downtime
- You have some posting history to learn from — even a few months helps
Not a fit if
- You want to copy other accounts' hooks word for word — the agent deliberately rewrites patterns into your own voice.
- You want results-driven ad copy promising outcomes — Oryxia drafts honest, consent-aware content and you sign off on it.
FAQ
Fair questions.
01Does it copy competitors' hooks?
No. It notes the pattern behind a hook that's working for other clinics and injectors in your area — a question, a contrarian line, a before-and-after — and drafts your own version. You see the source so you can judge it.
02What if I don't have many posts yet?
The library starts from your niche's patterns and your brand interview, then shifts toward your own history as results come in. It tells you which hooks are based on your data and which aren't yet.
03Will it understand how a clinic like mine talks to clients?
It starts from a 30-minute brand interview and your own past posts, aiming for expert, warm and honest about downtime. Your do-not-say list — for med spas, usually results promises, medical claims and before-and-after images without consent — is enforced on every draft, and you approve each one.
Related agents
See what your agents would draft first.
The free Social Audit maps your niche, competitors and hook gaps, and shows the agents working on a demo workspace.
